The pollsters got the big picture at GE2015 absolutely right provided you ignore the rubbish voting intention numbers
The polling inquiry should have considered alternatives to standard voting intentions While everybody else has been obsessing about voting intention numbers I’ve been looking at how the pollsters did with their lead rating last May and the big picture is in the chart above. This shows the percentage in each of the samples that gave positive ratings to Mr. Cameron and Mr. Miliband. In the final few days five pollsters asked leader rating questions and the results are featured above….