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Corbyn and his party’s biggest challenge is making headway amongst his own age group – the oldies

January 10th, 2017

With the youngsters LAB’s just fine: pity they’re less likely to vote

Watching the TV news it’s clear that Corbyn Mark 2 hasn’t quite had the impact that his team would have liked. There’s a terrible lack of consistency and no real clear plan about what the message was going to be.

A problem is that the audience for TV news bulletins tend to be the very people that Corbyn and LAB are most struggling with – the oldies. Today’s less than impactful events are just going to reinforce attitudes rather than change the narrative.

The ICM data above shows the huge age split in views of Labour with very good numbers coming from the young.

I’ve long regarded one quality as being the most important one in resonating with voters and that is the appearance of competence. Corbyn and team have yet to exude that.

Mike Smithson